International Centre for Anti-Consumption Research (ICAR)

ICAR comprises a network of marketing academics, practitioners and social scientists from universities in New Zealand and many other countries.

Part of a building with many glass panes.

Our international network of marketing academics, practitioners and social scientists share a common interest in anti-consumption.

Read about ICAR

ICAR affiliates form the world's leading anti-consumption research network and provide an active stream of research.

Browse our research

The ICAR 2025 conference is taking place in Montreal, Canada in October.

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Who to contact in the ICAR Group.

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